- Dawn of the Data: Future of Consumer Lending
Speaker from: -
Location: Hilton Salon F/G
Time: 9:30am
Description:
Technology and mathematics are transforming consumer lending. Historically, it has been nearly impossible for people with bad credit to get loans. Yet, these are often the people who need it most - to buy groceries or pay bills. Until now, lenders determined who should get loans through a simple underwriting function based on a small amount of credit data. When this data is missing or wrong, banks deny the loan, leaving people to payday loans or pawn shops - very expensive options that put people further in debt. Millions of people are being denied credit because underwriting hasn’t evolved. Why use only a handful of variables when we have vast amounts of data provided by the customer, the Internet, and social media? All data is credit data and we should use it all to make better underwriting decisions. Analyzing vast amounts of data, however, requires complex machine learning more akin to search engines than your corner bank. The future of financial services is to become more like a recommendation engine, and less like a place where you stand in line to deposit checks. The panelists will discuss how to use large-scale data analysis to re-invent underwriting and replace today’s antiquated methods. Better underwriting will open up good credit to people who don't have a lot of good options and materially improve the financial lives of the people who need it most.
- Banks: Innovate or Die!
Speaker from: -
Location: Hilton
Time: 11:00am
Description:
Are big banks too big to...innovate? It's clear that big banks have lost their innovative edge. Strict new government regulations and frustrated customers walking away haven't even sparked creativity from them. Luckily for consumers, there is a new wave of financial service innovators pushing the limits. Incorporating cutting edge technology, social media and -- believe it or not -- genuine customer service, this new group of financial players are giving traditional banks a run for their money. The Banks: Innovate or Die! panel will discuss why big banks are failing with today's Web 2.0 consumers, and will examine the new players in the space who are stealing customers away due to their innovation.
Speaker from: -
Location: Hilton
Time: 12:30pm
Description:
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- Chicken or the Egg? What Search Activity Conveys
- Chicken or the Egg? What Search Activity Conveys
When people have questions they turn to search engines for the answers. Search activity can tell some interesting trends – hottest new gadget, most popular travel destination, or whether it’s going to be a bad flu season. By digging deeper, this activity can be used in more compelling ways. For instance, it can be interpreted to foresee trends and develop news stories as billions of searches lend themselves to many narratives. Figuring out the “what-does-it-all-mean” goes beyond declaring the winner in an ever-changing popularity contest, or what’s on top of everyone’s mind day to day. What does the rise in apocalypse-related searches following natural disasters say about our modern society? Are the lookups following Tiger Woods’ story prurient, or are we repeating our ancient fascination with the morality tale? And can search activity project what the masses will decide, even before the masses know themselves? This session will discuss the predictive nature of search and whether search has the power to drive news. By analyzing what people are searching for, societal trends can be determined and some would go as far as to say that search trends can actually predict the future. Analyzing search trends helps us understand the impulses and processes of why people make their choices at that particular moment in time.
Some love it, some hate it. Few technologies have had a more visceral response from developers and users alike than the Flash platform. From the Silverlight saga to the public slugfest between Apple and Adobe, each point of contention has left detractors saying that "this" will be the time that Flash dies. Will it ever stop crashing our browsers? Will it ever stop being a CPU hog? Can HTML5 finally kill Flash once and for all? Join us as we clear the FUD (Fear, Uncertainty and Doubt) around these and other points of contention that have driven so many heated forum rants and paginated comment threads.
- The Facebook Effect and the Future of Facebook
David Kirkpatrick, author of The Facebook Effect: The Inside Story of the Company that is Connecting the World, will talk about what he learned in his two years reporting inside the company for his recent bestselling book. Now published in 25 countries, it's the only thorough history and explanation of this amazingly successful company. Kirkpatrick was given unrestricted access to Zuckerberg and his staff. In this talk he will focus on where Facebook is going--the centrality of the Open Graph API and Facebook platform and why the company has slowed its plan to downplay Facebook.com; the potential and risk of government intervention and regulation as Facebook grows into a global identity and communications platform with manifold ramifications for privacy and other issues; Zuckerberg's personal aims going forward, including whether or not he aims to take the company public; the future of Facebook credits, and numerous other questions. No big company raises more complicated questions or is changing faster.
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Speaker from: -
Location:
Hilton
Time: 3:30pm
Description:
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- Behind the Curtain: Secrets of Mobile Application Wizardry
A jaw dropping 80% of iPhone and Android apps have hardly any active users. Tens of thousands of developers and hundreds of thousands of mobile applications have gotten it wrong. But mobile apps done right can provide unprecedented value to users and rapid transformations of businesses. Gilt Groupe, USAA Bank and Pandora can attribute much of their recent success to their mobile applications. The biggest barrier to success? More is absolutely less. As Mark Twain famously said, “It would have been shorter if I had more time.” With seemingly infinite options of features, ‘what’ and ‘how much’ is the hardest part of development. This presentation will provide a detailed unbridled view into the strategy and creative process of creating a compelling, successful mobile app by finding the right balance between business objectives content, design, functionality, and concept.
Creators must be ready to transform their work today across multiple mediums. It's no longer enough to have an elevator pitch just for TV. Now, that hook needs to be refined for Web, mobile and other new devices. Indeed, transmedia and multiplatform storytelling is where creativity is at these days. What do you need to perfect your multiplatform pitch? Session co-produced by NATPE.
- Five Secrets to a Killer Elevator Pitch
Everyone in a startup should be able to give the "elevator pitch", even the programmers! Having the right pitch can help you land a big customer, catch an investor's interest, or just explain what you do to your mom. Learn about the 5 secrets to a killer pitch from an expert speaker who has pitched at TechCrunch50, SXSW Accelerator, Ignite, DEMO, and many other competitions. This is not for beginners! These investors have seen thousands of pitches and invested in hundreds of companies. Come to this presentation after you’ve already given your pitch a 100 times and are really ready to take it to the next level. First I’ll spend 20 minutes talking about the 5 secrets and show some killer examples. Then the panel of investors will take five volunteers from the audience and work with them to improve their 2 minute pitch. Come prepared! And just to eat my own dog food, here is a 5 minute elevator pitch for this presentation! http://bit.ly/killerelevator
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Speaker from: -
Location:
Hilton
Time: 5:00pm
Description:
Vote on:
- That's Not My Job: Being A Career Generalist
In corporate America people say: "That's not my job!" employees specialize and have a deep knowledge in a couple areas. But for those who want to don't want to specialize the role of being a generalist can be a rewarding experience. These individuals are early employees at a start because they are capable of learning skills quickly, knowing how to complement their teammates skill sets, and stay focused and motivated in order to build out a prototype and a business. We'll cover how to build a career as a generalist, recruit them, and keep them motivated.
- Web Anywhere: Mobile Optimisation With HTML5, CSS3, JavaScript ( Austin Convention Center )
Web apps, mobile phone apps, websites that work anywhere, SVG, HTML5, Widgets, location-aware sites, Media Queries. Beyond the buzzword assault is a revolution in the way sites are made, what they can do, and how they are accessed. We're going to talk about what the buzzwords actually mean and how they all fit together. We'll explore different methodologies for making websites that users can access on mobile phones and other devices, and how to optimize your existing website for mobile. Then we'll put all the buzzwords together into a coherent vision that works now, with real code snippets that you can use right away. Finally, we get out our crystal balls out and look at what's coming around the corner in HTML5 and the W3C APIs that allow websites to access native capabilities on devices.
- Left Brain Search = Google. Right Brain Search = X
- That's Not My Job: Being A Career Generalist
In corporate America people say: "That's not my job!" employees specialize and have a deep knowledge in a couple areas. But for those who want to don't want to specialize the role of being a generalist can be a rewarding experience. These individuals are early employees at a start because they are capable of learning skills quickly, knowing how to complement their teammates skill sets, and stay focused and motivated in order to build out a prototype and a business. We'll cover how to build a career as a generalist, recruit them, and keep them motivated.
- Web Anywhere: Mobile Optimisation With HTML5, CSS3, JavaScript ( Austin Convention Center )
Web apps, mobile phone apps, websites that work anywhere, SVG, HTML5, Widgets, location-aware sites, Media Queries. Beyond the buzzword assault is a revolution in the way sites are made, what they can do, and how they are accessed. We're going to talk about what the buzzwords actually mean and how they all fit together. We'll explore different methodologies for making websites that users can access on mobile phones and other devices, and how to optimize your existing website for mobile. Then we'll put all the buzzwords together into a coherent vision that works now, with real code snippets that you can use right away. Finally, we get out our crystal balls out and look at what's coming around the corner in HTML5 and the W3C APIs that allow websites to access native capabilities on devices.
- Left Brain Search = Google. Right Brain Search = X
Ever wonder why Google isn't very helpful in finding something fun to do tonight? Search engines have gotten really good at finding information that literally matches our keywords, but they fall short when our needs and priorities are either hard to express or hard to match directly to the target content. These limitations are giving rise to a new set of search experiences based on semantic understanding and recommendations that are personal, social, and contextual. Companies like Netflix, Yelp and Pandora have kicked off the first wave of new search. By focusing on searching by how we naturally think, talk and feel about the matter at hand, we can begin to find information that's relevant to us both logically and emotionally. In this panel, we will look at the emerging technologies and user experiences that are creating the next big thing for the search industry.
- Media Innovation Party
- SXSW 2011: Happy Hour Sponsored by Razorfish
- Interactive Opening Party presented by frog design
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